Topic: Embracing Business Change
Learn to improvise, adapt and overcome professional challenges.
Tom is celebrating his 40th year in business. He started at his Grandfather’s Rockland-based bicycle store, when he was eight years old, building new bikes for $1 each.
He later graduated college and started his own web development firm, Rockland Web Design Inc., in 2007 – which currently manages approximately 170 private clients, including libraries, municipalities, law firms, and select global firms such as CED Engineering, Stromberg and Jornik. He employes and manages 8-10 employees a year, and the author of two books.
With over 400k views per year on his company’s premier platform, Rockland News is quickly becoming a go-to source of information for residents and businesses of all five Towns of Rockland County NY.
In this brief presentation at the end of the Work Smart NY business conference, Tom will offer some strategies to help you be able to deal with the ever-shifting winds in business, using three simple steps adopted unofficially by the U.S. Marine Corps, in the face of significant challenges:
- Improvise – Once you have identified your business challenge, you have to think quickly and use the resources at your fingertips to make sure you survive in the short-term.
- Adapt – Understand the market forces that will affect your mid to long term decision making, so that you can come up with a sustainable solution.
- Overcome – In order to ensure the same problem doesn’t come up again, install systems, policies and procedures that ensure that future similar issues are handled smoothly.
Tom will relate stories from the past five years of his business that will inspire you to work smarter, not harder in growing your professional career.